Hookup Baits
The Most Exciting Premium Hand-Crafted Jig to Hit the Water
Hookup Baits is a manufacturer and designer of specialty fishing jigs and lures. All products are designed, and manufactured in San Diego, CA.
Unlike any jig design on the market, Hookup Baits utilizes shape, color and action, which significantly increases the number of bites and fish caught.
They allow the fisherman to match the size and type of bait fish the game fish are feeding on.
The jigs can be casted, jigged vertically, and trolled.
The Official HUB Tournament Recap Video
Our 2nd Annual 2019 Hookup Baits tournament was a huge success! Thank you to all who participated, sponsored, volunteered and helped to make it such an awesome event! Check out the official recap video by one of our superfans, Brian Auer.
Check out Some Hookup Baits Action
Get Hooked on our Most Popular Jigs
3/8oz Medium Mint
Released in early 2018, the Mint Color jig is making huge waves by catching a ton of fish!
3/8oz Large Red Crab
Designed without eyes to best simulate the real red crab. Bass absolutely devour these things!
1oz Big Game Chovy
Chovy continues to be one of our most popular jigs, especially in the Big Game arena.
With 10 different sizes ranging from 1/32oz small jigs that are 2″ long, to 4oz custom sized XL monsters that are 8″ long, and 12 different colors to choose from, there is guaranteed a Hookup Bait jig for you and the fish your going to catch! Need help deciding? Check out our Recommended Bait list. Ready to buy?
Hookup Baits on Angler Chronicles
Owner Chad joins Sergio of Angler Chronicles featuring Freedom Boat Club and Hookup Baits
Introducing HUB4Groms
We’ve had such success with our Grom program this year so far. We love our Groms and to show how much we appreciate your support, we’ve created an Instagram ESPECIALLY for you! GROMS ONLY! We will be dedicating this Instagram to posting photos of Groms with their catches, so get to tagging!!
Check out the new Instagram: @HUB4Groms and follow us. There’s also a special discount for those Groms that follow this account.
Follow Hookup Baits on Instagram
Join thousands of others on our Instagram feed to see what’s up with Hookup Baits.
What You’re Posting on Instagram
Use the hashtag #hookupbaits on your Instagram posts and it will show up here!
The Blog – News, Announcements, Stories and More!
Many things happening with Hookup Baits
New Scent Now Available – Mermaid’s Milk Crawfish!
For a few years now our original Mermaids Milk Scents have proven to be very effective when added to the Hookup Baits. We have had a lot of request for freshwater scent, so went to work developing and thoroughly testing the product before release. The freshwater bass tournament team we support loved the product! They said it "improved the bites" and found the bass hanging on to the bait longer for a better hookup ratio. Although the scent is developed to be applied inside the hollow section of the [...]
Hitting Halibut on the First Cast!
Shout out to, Tom Warsheski! 35”, 13 1/2 lb Halibut caught on May 24 at Dana Point. I’d been fishing with sardines for 30 minutes. Switched over to a 5/8oz Chovy Hook Up Bait and it hit in the first cast! Buy 5/8 oz Sardine bait here:
Huge Chesapeake Bay Red Caught with Sardine Jig
Thanks, Rick Jacoby! He picked this Chesapeake Bay Red up yesterday using the 1-ounce Sardine color. We love seeing our baits all over the place. Cheers, Rick! Buy 1 oz Sardine bait here:
Angler Came Home Early…Baits Worked TOO Well!
Thanks, Rick Jacoby! Good to hear that our baits continue doing awesome out in Sunnyside, NV! Went up to Sunnyside this past weekend with my fishing buddy, Ross. The fish were so friendly that we burned through our stash of Hookup bait lures (Pink Silver, Black Gold, and Orange Gold) and had to come home early! Needless to say we will be ordering some more. Especially since Lake Mead just reopened for fishing. Buy 1/16 oz HUB jigs here:
Hookup Baits Online Store Now Accepts Apple Pay!
We are proud to announce that our online store now accepts apple pay! Apple Pay lets you check out in our store with one tap when using the Safari browser on iPhone, iPad, and Mac. It makes the purchasing process easier. When using Apple Pay, you don’t have to manually enter your credit card details or shipping info as this is already securely stored on your device. All you need to complete a purchase is to choose Apple Pay at checkout and identify yourself with Touch ID or Face ID. [...]
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