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Hookup Baits

The Most Exciting Lure to Hit the Water

Hookup Baits is a manufacturer and designer of specialty fishing jigs and lures. All products are designed, and manufactured in San Diego, CA. 

They allow the fisherman to match the size and type of bait fish the game fish are feeding on.

Unlike any jig design on the market, Hookup Baits utilizes realistic eyes, shape, color and action, which significantly increases the number of bites and fish caught.

The jigs can be casted, jigged vertically, and trolled. 

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Cedros + Anglers Chronicles + Hookup Baits = Incredible

The archipelago of Cedros, San Benitos and Natividad Islands just off the Pacific coast of Baja offer the very best fishing for huge Calico Bass to be found anywhere on the globe. Join Sergio and friends as they fish both Cedros and San Benitos and encounter monster Calicos in addition to outstanding Yellowtail fishing.

Fishing with Sergio and Angler Chonicles this week are Captain Dave Marciano, skipper of the F/V Hard Merchandise, out of Glouster, Massachusetts, along with his son, Joe as well as Ben Secrest with Accurate Fishing Reels.

You can see/read the individual Cedros Posts here and here.

Join thousands of others on our Instagram feed to see what’s up with Hookup Baits.

Hookup Baits on Angler Chronicles

Owner Chad joins Sergio of Angler Chronicles featuring Freedom Boat Club and Hookup Baits

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Other News

What else is happening with Hookup Baits

Fishing with Super Big Game Hookup Baits

Here is a sample of the fish I have caught just in the last month using the Super Big Game Hookup Baits. This Bait is 8.5 inches long and come in 3&4oz. It is candy for big fish. I personally have an addiction to fishing these big baits now because of how effective they are at catching monster fish of all kinds. We will have a limited supply of these awesome baits going with us to Fred Hall Long Beach. Get them while they last. Especially if you like catching big fish.  #hookupbaits #superbiggames Check out the original post on Facebook or share from our Facebook page!

Grom of the Month – March Winner!

Grom of the Month for March has been chosen! Luke Wiese is this month's Grom. Lets go fishin' buddy. Congrats!! Now the Groms that were not chosen, your name stays in the bucket and if you post again this month you will be added to the bucket again. This means you will now have your name in the bucket 2 names and so on every month you don't get picked. We were so stoked to see 55 Groms in the bucket for this month. We love seeing all boys and girls out there fishing. Keep it up and good luck to all the Groms for the next month!!! #hookupbaits #gromofthemonth #gromstogrumpsclothing For more details about how to get Grom of the Month, check out the original Facebook post or share from our facebook page!

Hookup Baits Custom Surf Board Raffle

Who doesn't like a good raffle?! This year, be sure to stop by our booth at the Fred Hall Show in Long Beach to purchase a raffle ticket. You won't want to miss the opportunity to take home a Hookup Baits custom surfboard handmade by designer Josh Oldenburg! Tickets will be $5 a piece, so hurry before they're all gone! To learn more about different seminars and other sponsors/participants, check out the Fred Hall website here. Functionality is first and foremost a part of Josh’s design aspect. Josh builds boards start to finish and handshapes all of his boards. He likes to use organic design elements in the glassing of his shapes. His designs are unique because boards from the past largely inspire Josh. Being able to transform those inspirations into modern designs gives him a sense of freedom to incorporate new takes on old creations. The best way to keep designs and creativity fresh is through Josh’s forms of inspiration. His biggest advantage is that he builds nearly 100 percent of his boards based on custom referrals for specific customers. Tailoring the designs to fit their needs always keeps the building process new and energized. Come support Hookup Baits and [...]

Introducing New Hookup Baits Scents

Al Vasquez, Hookup Baits tournament partner, was frustrated with using scents that were hard to apply to the inside of a Hookup Baits jigs. So through the last year of tournaments he has been working on the scent consistency, scent strength, color and type of bottle that would be easy to use with the jigs. This scent really works and is designed for easy application. It can be used for all fish types and is offered in three scent flavors in a 2 oz. and 4 oz. bottle. Come by our booth at Fred Hall Show in Long Beach to pick up the scents! You don't want to miss having these when you're fishing the Hookup Baits jigs! Mermaids Milk Garlic Scent (2 oz. and 4 oz.) Mermaids Milk Fin Bait Scent (2 oz. and 4 oz.) Mermaids Milk Crustacean Blend Scent (2 oz. and 4 oz.) Available ONLY at our Fred Hall Show booth March 7-11, 2018! ONLINE AVAILABILITY COMING SOON! UPDATE (3/15/18) Hookup Baits Scents are now available online! Purchase Online Here! Hookup Baits Scents To learn more about different seminars and other sponsors/participants, check out the Fred Hall website here. Come support Hookup Baits and get some [...]

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Proudly Partnering With

Owner Hooks
Freedom Boat Club
Angler Chronicles

And Friends With

16942 Gothard St. Suite B,
Huntington Beach, CA 92647
2127 E Thompson Blvd.
Ventura, CA 93001
1402 Lincoln Ave
Pasadena, California 91103
4221 Katella Ave
Los Alamitos, CA 90720
4972 La Palma Avenue
La Palma, CA 90623
(562) 402-9191
1413 North Coast Highway
Oceanside, CA 92054
5042 Edinger Ave
Huntington Beach, CA 92649
24603 Narbonne Ave
Lomita, CA 90717
2730 E Chapman Ave
Orange, California 92869
34320 Pacific Coast Hwy
Suite G
Dana Point, CA 92629
103 E 17th St #2
Costa Mesa, CA 92627
2580 Ingraham Street
San Diego, CA 92109
10137 Maine Ave
Lakeside, CA 92040
3245 Production Ave
Oceanside, CA 92058
8183 Center St.
La Mesa, CA 91942
9535 Harritt Road
Lakeside, CA 92040
JLo Custom Rods
Lake Jennings
San Diego Anglers
San Diego Rod and Reel Club
Sea Star Charters
The Fred Hall Shows

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