3 05, 2020

Angler Came Home Early…Baits Worked TOO Well!

2020-05-21T13:53:34-07:00May 3rd, 2020|Newsletter, Testimonials|0 Comments

Thanks, Rick Jacoby! Good to hear that our baits continue doing awesome out in Sunnyside, NV! Went up to Sunnyside this past weekend with my fishing buddy, Ross. The fish were so friendly that we burned through our stash of Hookup bait lures (Pink Silver, Black Gold, and Orange Gold) and had to come home early! Needless to say we will be ordering some more. Especially since Lake Mead just reopened for fishing. Buy 1/16 oz HUB jigs here:

29 04, 2020

Hookup Baits Online Store Now Accepts Apple Pay!

2020-04-29T18:20:50-07:00April 29th, 2020|News & Announcements, Newsletter, Your Hookups|0 Comments

We are proud to announce that our online store now accepts apple pay! Apple Pay lets you check out in our store with one tap when using the Safari browser on iPhone, iPad, and Mac. It makes the purchasing process easier. When using Apple Pay, you don’t have to manually enter your credit card details or shipping info as this is already securely stored on your device. All you need to complete a purchase is to choose Apple Pay at checkout and identify yourself with Touch ID or Face ID. SHOP NOW!    

28 04, 2020

Springtime Fishing with Hookup Baits

2020-04-28T10:59:28-07:00April 28th, 2020|Fishin' Reports, News & Announcements, Newsletter|0 Comments

We have put together a list of the most popular baits, techniques, and suggestions for your springtime fishing. Though these are suggestions based on what we found most effective all colors that we offer can be used and work. Sierras Trout Opener Target Species-Rainbow Trout, Cutthroat, Brook & Brown Trout 1/32 & 1/16 oz Hookup Baits in Black Gold, Brown Gold, Red Crab, Shad White, and Yellow White. Adding Mermaids Milk Garlic Scent to the bait helps with a 2 or 4 lb. line on an ultralight rod with a spinning reel. Freshwater Bass Fishing Target Species-Large and Small Mouth Bass, Striped Bass Majority of the bait fish in the lakes are small during the Spring. For best results match the hatch with the 1/16 & 1/8 oz. Hookup Baits Chovy, Sardine Green, Mint, Shad White, and Brown Gold. The replacement bodies Texas weedless rigged freelined like a fluke or on a drop shot filled with Mermaids Milk can also be deadly. For Stripers throw the 1 oz. Big Game in Chovy, or Shad White. Light to Medium set up with 6-10 lb line for large and smallmouth bass. Medium set up with a 10-20 lb line for Stripers. Bay Fishing Target Species-Spotted Bay Bass, Sand Bass, Calico Bass & Halibut While targeting the bay bass bite in the spring, we experience the bonus of Halibut coming into the bays to spawn. 1/4, 3/8 & 5/8 oz. Hookup Baits are the sizes you want depending on depth and current. Sardine [...]

28 04, 2020

Grom of the Month – April

2020-04-28T10:59:20-07:00April 28th, 2020|Grom of the Month, HUB4Groms, Newsletter|1 Comment

For the month of April, we ran a month-long contest that was points driven. We made several ways to earn points, and because of the shelter in place statewide order, some of the challenges include things to do at home. One of the challenges was flip or pitch casting into a bucket or tub using a Hookup Bait from various distances. The response was unanimous, all the Groms who went after the challenge reported now having way better casting skills, and it gave them something to do while stuck at home, especially when one of the distances was 100 feet! It was fun seeing the youngsters really go for it knowing the winner would not be random and they had to earn points, Great Job Groms! Winners will be announced in May. After the shelter in place is lifted and are planning on scheduling some youth fishing clinics, GROM Ambassador trips, and much more!! Grom Sponsors

26 04, 2020

The Secret to Finding White Sea Bass Around Southern California

2020-04-28T11:01:45-07:00April 26th, 2020|Fishin' Reports, News & Announcements, Newsletter|0 Comments

Originally posted on 2/26/2020. Updated on 4/28/2020 A White Sea Bass (WSB) in California is on many angler’s bucket lists as it a favorite for its table fare and a challenge to catch. Over the past 3 years, a big majority of WSB were caught on California's coast on a Hookup Bait (HUB). From Ventura's Channel Islands, Santa Monica Bay, Catalina, Kelp lines from Newport to Oceanside, San Diego, Coronado Islands, and Ensenada. This data comes from social media, fishing reports, the many success stories we love and receive at Hookup Baits and from our own personal experiences from the HUB Crew. We would like to share this information to help anglers in trying to catch one of these elusive ghosts that we are blessed to have living on our coast. Where to Look? Let’s start with the Channel Islands and work our way down to Ensenada. Each area’s technique differs a little. But the main thing they all have in common is keeping the bait in the zone. WSB are usually suspended so keeping the bait in the middle water column is important. A lot of the WSB are caught while fishing calico and sand bass while the bait is sinking or being retrieved through the zone. If you are going just for WSB you’re going to want to make a long cast, let the bait sink halfway down then do a slow lazy retrieve with a pause every 5 to 10 cranks. Slow trolling also works. Channel Islands [...]

21 04, 2020

Young Angler, Ava, Loves Fishing with Hookup Baits!

2020-04-22T11:10:21-07:00April 21st, 2020|Newsletter, Testimonials|0 Comments

These are some great catches, Ava! We had a great trip this weekend fishing Long Beach harbor. My daughter Ava had an amazing time and caught 15 fish using the 3/8oz sardine pattern on her My Little Pony rod with 10lb fluorocarbon. She caught a combination of sand bass, spotted bay bass and calico bass. She asked me to take her next weekend too 😊. Thanks for sharing this experience with us, Ron Matro. It's awesome that she loves to fish with her Dad!! Buy Sardine Green HUB here:

30 03, 2020

A Message from HUB During These Uncertain Times: COVID-19

2020-03-31T12:59:05-07:00March 30th, 2020|News & Announcements, Newsletter|1 Comment

In compliance with the Governor's orders, our shop is temporarily closed during these uncertain times. The good news is we have lots of inventory thanks to our great team at the shop, and our online store is open! We are shipping daily with free shipping on all standard orders! Be sure to check out our NEW RELEASES from the Fred Hall Show that are now offered online. We also have a limited amount and sizes of Sexy Sardine available. Lots to check out so don't miss this opportunity. SHOP NOW!   Our wish for you is for you to be healthy, spend time with your family, make each other laugh a little more, enjoy a little slower pace, and focus on becoming the best person and fisherman you can be! Watch those YouTube videos, and check out our educational videos at

30 03, 2020

Catching All The Fish in Idaho!

2020-03-30T11:26:49-07:00March 30th, 2020|HUB4Groms, Newsletter|0 Comments

Thanks for the awesome photos, Pierce Muir from Boise, Idaho! Fishing in Hagerman, they caught a majority of the fish on the brown and gold. They also caught about fifteen (15) on the black and gold! Altogether, over 70 trout were caught! I help the community of fishing by volunteering for the fish and game and picking up trash when I get out there to go fishing. I am one of the best track runners in Boise in the eighth grade, I was fifth in the nation for a relay! I used to hate going fishing because I would never catch anything no matter what I used, but when I used your baits it, felt as if I could actually catch fish! I just want more people to feel the way I did when I used your lures! - Pierce Miur Shop these Products